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Overview
By 2007, 77% of internet users over the age of 13 -- about 131.3 million people -- will shop online. In these tutorials, instructor Lawrence Cramer helps give business owners the tools to harness this market effectively. Using an in-depth case study and other varied examples, Lawrence demonstrates how to seamlessly create and incorporate a shopping cart and back end to support online customers. Building an Online Shopping Cart covers everything from the general concepts of e-commerce to the nitty-gritty of setting up and customizing credit card and order processing features. The training also covers security, customer privacy, building a store, and developing and integrating customer service and policies.
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Chapter/Section | Time | | | | 01:51 | | | | 06:21 | | 05:06 | | 07:00 | 3. Accepting Payments Online | | | 03:47 | | 05:40 | Choosing between a payment gateway and a processor | 07:02 | | 05:29 | 4. Static vs. Dynamic Sites | | ''Static'' e-commerce sites | 03:53 | | 03:06 | | 04:58 | Which application language to use | 07:40 | SQL (Structured Query Language) | 03:02 | Hosted vs. stand-alone sites | 01:19 | | | | 07:37 | | 08:35 | | | | 04:56 | | 02:38 | | | Building a custom cart vs. buying off the shelf | 01:05 | How to choose a shopping cart | 06:56 | 8. Basic Elements of a Shopping Cart | | | 01:32 | The store and the catalog | 04:19 | | 02:23 | | 04:40 | Online store administration | 03:55 | 9. Case Study: Using ColdFusion and Cartweaver | | Setting up the development environment | 06:48 | Installing the Cartweaver Extension Suite into Dreamweaver | 03:18 | | 04:04 | Installing the Cartweaver application into a new site | 10:49 | Setting up the DSN (Data Source Name) | 04:22 | | 02:30 | | 07:35 | | 04:37 | 10. Deploying the Shopping Cart | | Choosing and preparing the host | 04:48 | | 04:22 | | 03:17 | Testing and troubleshooting | 08:00 | Setting up the payment gateway or processor | 09:08 | | | | 06:07 | Changing the store password | 03:25 | | 06:02 | | 03:08 | | 04:01 | | 06:30 | | 09:59 | | 06:24 | 12. Customer Satisfaction | | Customer service and policies | 10:41 | | | | 00:22 |
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