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Firms of Endearment: How World-Class Companies Profit from Passion and Purpose

Firms of Endearment: How World-Class Companies Profit from Passion and Purpose

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Table of Contents

Praise for Firms of Endearment

Wharton School Publishing

Wharton School Publishing

About the Authors

Prologue: A Whole New World

Ch. 1. It’s Not Share of Wallet Anymore; It’s Share of Heart

What Is a Firm of Endearment?

Identifying Firms of Endearment

How Firms of Endearment Perform

Firms of Endearment vs. Good to Great Companies

Overview of Chapters

Ch. 2. New Age, New Rules, New Capitalism

Ch. 3. The Chaotic Interregnum

Ch. 4. Employees—The Decline and Fall of Human Resources

Ch. 5. Customers—The Power of Love

Ch. 6. Investors—Reaping What FoEs Sow

Ch. 7. Partners—Elegant Harmonies

Ch. 8. Society—The Ultimate Stakeholder

Ch. 9. Culture—The Secret Ingredient

Ch. 10. Lessons Learned

Ch. 11. Crossing Over to the Other Side

Acknowledgments

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Chapter 1. It’s Not Share of Wallet Anymore; It’s Share of Heart - Pg. 1

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