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Want to know what’s more fun than a treasure hunt? Well, I’ll tell you. Nothing.
This project is a favorite of mine. It—like all my favorites—combines the power of Twitter with action in the real world. There’s something so satisfying about turning tweets into motion. Whenever I watch a Twitter treasure hunt or some similar project that’s got people running all around, I’m always reminded of being eleven years old and talking to my brothers and friends over our cheap walkie-talkies. Even though we were just playing in the woods behind our suburban house, with these “global” communication devices, we could inspire, organize, and mobilize great imaginary campaigns. We would hunt for treasure, storm distant battlefields, and perform clandestine reconnaissance missions to save our li....