Free Trial

Safari Books Online is a digital library providing on-demand subscription access to thousands of learning resources.


Make your iPhone or iPad app stand out in the highly competitive App Store. Along with a technical overview, App Savvy focuses on the business, product, and marketing elements critical to pursuing, completing, and selling an app. This practical reference explains every step in the process, with guidelines for making your app unique, addressing budget items, and finding the right app developer.

Subscriber Reviews

Average Rating: 5 out of 5 rating Based on 2 Ratings

"Excellent Book" - by Ericka Norman on 26-OCT-2011
Reviewer Rating: 1 star rating2 star rating3 star rating4 star rating5 star rating
I LOVE this book, really great book that talks about not just how to make an app but how to research the right app to make.
Report as Inappropriate


The publisher has provided additional content related to this title.


Visit the catalog page for App Savvy

  • Catalog Page

Visit the errata page for App Savvy

  • Errata