FAQs Page

“FAQs page” means “frequently asked questions” page. Why dedicate a page just to questions and answers? Because it helps to anticipate—and overcome—some of the lingering doubts in your customer’s mind about buying from you. And it does so in a simple, easy-to-read format. Over the past few years, this has actually become an industry standard page, and most readers of your Web site will understand exactly what it is, as soon as they read it.

If you are planning to set up an online store, or if you are marketing a highly complex service through your Web site, an FAQs page may help reduce hesitation about buying from you. If you spend a lot of time during the sales process educating your customers on your services, or if you get a lot of questions on your products, an FAQs page may be right for you.