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Chapter 3: Step 1: Purchase Your Domain ... > Purchase Your Very Own Domain Name

Purchase Your Very Own Domain Name

Luckily, buying a domain name is not like buying a car. You don’t walk out of the lot with a shiny new vehicle, a sparkly set of keys, and a massive case of buyer’s remorse. In fact, it may not feel like you are getting much of anything—you are simply buying a virtual intellectual property. There will be no real physical product exchanged, and most likely, you will never talk to a live person—you will conduct the entire purchase over the Internet!

But what you get will be very valuable to your business. Because this will be the start of the most important brochure you will ever create for your company: your Web site. In fact, buying a domain name has become almost as important as choosing a name for your business.


  

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