AUSTRALIA

Conventional long form: Commonwealth of Australia

Conventional short form: Australia

Population: 21,766,711 (2011 estimate)

Median age: 37.7 years

Age structure: (2011 estimates)
0–14 years: 18.3%
15–64 years: 67.7%
65 years and over: 14%

GDP per capita (PPP): $41,300 (2010 estimated in US dollars)

Suffrage: 18 years old; universal and compulsory

Legal drinking age: 18 years old

Sales Management Note

Sociologists consider Australia to have a highly individualistic culture. That knowledge can be helpful in sales management. Surveys have found that Australian sales executives prefer autonomy, along with fewer controls and greater flexibility in their sales approach. They also appreciate individually based rewards, such as sales contests. The best incentive may be a combination of cash and a trip for two—as long as the winners do not have to travel with their supervisors.