198 I nd ex 5:15 Report, as accountability technique, 122­125, 134 Focus on results (See Results focus) Follow-up phone call, unexpected, 117­119, 134 Four Fundamentals 1. grow revenue, 43­44, 70 2. get new customers, 44, 70 3. keep existing customers, 44­45, 68, 70 4. eliminate costs, 45, 71 keep it simple, 69­71 Leadership Focus Worksheet, 69­71, 83 results focus, 43­45 Fuller, Thomas, 140 G Gerace, Jim, 156­157, 174­175 Howard, Jim, 67­68 Hurricane Katrina, 137­138 I Identify performance problems, 72­74 Integrity failure to build, struggle for success, 3­4 honesty at all times, 22­24 as quality of trust, 22­27, 39 tested daily, 24­27 International mobile technology, iPhone, 161 Internet distortions on, 158­160 e-mail, 51, 53, 155­158 iPhone, 160­162 "It's not about me" mindset, 139­140