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Part One Managing Corporate Entrepreneur... > 1 Entrepreneurship and Corporate Ent...

1
Entrepreneurship and Corporate Entrepreneurship

What is meant by the term corporate entrepreneurship? What are the similarities and differences between private, corporate, and social entrepreneurs/entrepreneurship? How does an entrepreneur differ from a manager? What is the entrepreneurial process in a private, corporate, and social context? To what extent does this context influence the entrepreneurial process?

 

Scenario: Loctite Corporation

Fritz Henkel and his two partners founded Henkel & Cie in Aachen on September 26, 1876. Since then, this German family of entrepreneurs and their employees built Henkel into a global company, which is headquartered in Düsseldorf, Germany. It has 48,000 employees worldwide and is ranked among the Fortune Global 500. Henkel is a global leader in the consumer and industrial businesses with brands such as Persil, Schwarzkopf, and Loctite.


  

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