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Bibliography > Chapter 8

Chapter 8

Badenhausen, Kurt, “The World’s Most Valuable Brands,” Forbes Magazine, July 28, 2010, http://www.forbes.com/2010/07/28/apple-google-microsoft-ibm-nike-disney-bmw-forbes-cmo-network-most-valuable-brands_print.html, accessed March 30, 2011.

“BP Plc ADR BP Q3 2010 Earnings Call Transcript,” Morningstar. November 2, 2010, http://www.morningstar.com/1/3/241577-bpplc-adrbpq3–2010-earnings-call-transcript.html, accessed March 30, 2011.

Craig, Daniel Edward, “Craig’s List: Hotel Industry Trends in 2010—Heavenly Deathbeds, Corporate Quilt-making and DickAdvisor,” DanielEdwardCraig, January 11, 2010, http://www.danieledwardcraig.com/2010/01/craigs-list-hotel-industry-trends-in.html (accessed April 1, 2011).

DeLollis, Barbara, “Hotels Roll Out Spruced-Up Deals,” USA Today, March 21, 2011.


  

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