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Imagery and Graphics > 247: Thou shall not use your cell phone to shoot images ...

247: Thou shall not use your cell phone to shoot images for a project

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Commentary I’ve often had to shake my head at the poor quality of images that have been supplied by some clients and have had to graciously return the images and ask them to resupply them. A common misconception is that pictures taken on low-grade cell phones will be of a good enough quality for high-end print purposes. Possessing limited resolution and lenses, these photos should be seen more as a “capture” than a photograph. Their lower quality will be evident when printed using offset litho or some other professional printing process and that’s only acceptable if the project brief actually calls for this treatment. However, as with all things digital, technology moves on and many of the newer smart phones now available are capable of producing go....PD


  

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