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Chapter 3. Plan and Manage Communication > Establish an Appropriate Budget

Establish an Appropriate Budget

Jane once heard an HR director proudly announce, “Now that our intranet is up, we’ll never have to produce another brochure or newsletter for employees. We can save all that money and stop killing trees!”

The Truth About Killing Trees

As a small aside, paper companies raise trees like any other crop these days (and no one is crying about killing corn!). Trees are planted, harvested, and replenished, just like corn. Recycled paper has grown as an industry and offers another good option, albeit a more expensive one. Please share this information with the next person who tells you that producing print means “killing trees.”



  

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