Chapter 13. The Big Print

printing your photos

Photo by Scott Kelby | Exposure: 1/30 | Focal Length: 70mm | Aperture Value: f/2.8

Most of what we do today after we press the shutter button happens on a computer screen. Let’s put this in perspective: It takes us 1/2000 of a second to take the shot, but then we spend 10 minutes in Lightroom processing the image, so the majority of our work takes place after the photo is taken. However, in real life, when we talk about a photo, your average person thinks of the 1/2000 of a second part of the photograph much more than they do the 10 minutes we spent on the computer balancing, sharpening, dodging and burning, etc., part. So, to them, the 1/2000 of a second part is the “real” part and the rest they (thankfully) don’t really think that much about. So, when you show them a picture onscreen, it kind of reminds them that this ....