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15. Nudge the Top Line > Building Momentum—Passionately

Building Momentum—Passionately

One of the first things GK needed was a staff. That's because at first he was director of a brand-new division of Sierra Atlantic, but that division existed on paper only. Soon, it would have 100 employees: "I pretty much recruited every one of them myself," GK says. Finding people to work for him was a job in itself, but GK was enthusiastic. All he had to do, he says, was find people like himself who had a passion for the company.

"It's the passion that matters a lot," GK says. "If passion for the job isn't there, the chance of succeeding isn't good."

Sometimes, GK would hire people he met at social events. Sometimes he would convince people he already knew. No matter where he was, GK was looking for passionate people with computer skills—the kind of person a client would enjoy working with.


  

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