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Chapter 15 Corporate Video Training > Video as an Engaging and Exciting Medium

Video as an Engaging and Exciting Medium

The instructor at the whiteboard or even with PowerPoint slides can get bogged down with technical formulas and financial analyses. At this point, employees, especially new hires, become confused and frustrated, if not overwhelmed. However, this detail can be delivered with carefully designed graphics and animation as part of a video production. The video manager or producer could bring together an instructional developer and a graphic designer to create eye-catching imagery that is not only attractive but conveys the concepts. As part of the scriptwriting process, the video producer and her team collaborate with the content specialist, the instructional developer, and a graphic designer to create visual representations of the material.


  

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