Videography for the Web One of the quickest ways to destroy your video's credibility is through bad videography. If your camerawork distracts from the show's content, it can drive an audience away. Many produc- ers of web video lack formal training in using a video camera or composing their shots for artistic impact. We will touch on guid- ing principles in this chapter to help those less familiar with the craft of videography. Even seasoned pros will find this informa- tion useful, because the computer or portable device screen has different rules than a television production. 5