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Process steps

  1. The need (or idea!) for a project should result directly from your business strategies and plans. This is not always the case as, for example, commercial opportunities may be spotted as the result of technical innovation, operational experience or from feedback from suppliers or customers.
  2. The originator of the ‘idea’ should identify a senior executive in the company who is likely to benefit most from the project. (If the project comes directly from the business plan, that person will be obvious, or may even be the originator!)
  3. The senior executive first checks that a similar idea has not been proposed before. If it has, the ‘idea’ should not be pursued further unless different circumstances now exist (market, technology, etc.). He/she should determine who else in the company has a stake in the idea in terms of benefit, impact and/or contribution, and then appoint a potential project sponsor. In the case of large projects or small companies, the senior executive may become the project sponsor.

  

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