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Contents - Pg. vii

vii Contents List of figures xi List of tables xii Acknowledgements xiii Foreword xv Introduction 01 1 5 Defining Generation Y X, Y, Z: three youth generations 7 The ten commandments and seven deadly sins of Gen Y 11 A cause without rebels: the new parent­child paradigm 13 Insane in the brain: teenage neurology 15 Stimulation junkies 20