Consumer electronics engineers, technicians, and managers, embedded engineers, system engineers, product designers & developers, network engineers and managers, programmers, marketing and sales personnel, and providers of content to electronic device end users

* Presents best practices for selecting, integrating, and using storage devices to achieve higher performance, greater reliability and lower cost
* Teardown photos provide rare visuals of the "guts" of the devices discussed
* Covers hot topics including flash memory, DVRs, Apple iPods, home networks, and automotive electronics, from basic layouts to standards, advanced features, and exciting growth opportunities