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CHAPTER 5: HOW STRONG PURPOSE MAKES IT S... > Methods for Stimulating Innovation - Pg. 94

L EAD WITH P URPOSE business. The school opened in August 2009 with 150 students, then added another 100 the following January. Enrollment is now (in 2011) at 500. Not only was there financial risk involved in converting an old building in Oklahoma City to house the School of Rock, but there also was academic risk. Webb pushed the board to admit applicants as community college students, for which entrance requirements were less rigorous. Additionally, the board approved the hiring of faculty who were working professionals rather than academics. At the same time, the school integrated its general education courses to supple- ment the music curriculum. This way, students graduate with an associate's degree as well as certification from the Academy of Con- temporary Music, which is useful for those who want to pursue music professionally. Graduates also qualify for admission to a four-year