I NDEX Conference Board, 152 confidence, 59­60 consequences, evaluating, 126, 129 Conspiracy of Fools (Eichenwald), 38 Consumer Product Safety Commission, 56 Consumers Union, 15, 18­19, 30­31, 55­56, 82­83, 110 corporate culture innovation and, 79, 91­94 leadership development in, 114 nature of, 8 survey on, 16­17 Corporate Executive Board, 28­29, 53­54, 79­80, 110­111 creativity innovation and, 78, 95, 96, 158 Denison, Dan, xi, 16­17, 46­47, 65­66, 78, 83 Denison Consulting, 16­17, 65­66 Denison Organizational Culture Survey, 16­17 Detroit Pistons, 104 diagonal networking, 111­112 Dilbert (TV program), 155 Disney, Walt, 105 Disraeli, Benjamin, 122 Draude, Thomas V., xi, 19­21, 47­48, 84, 114­115, 118­119 Drotter, Stephen, 113 Drucker, Peter, 31, 71 The Economist, 163­164 Eichenwald, Kurt, 38 Eisenhower, Dwight, 69, 77­78, 158