280 product-to-market map, for value chain, 252­253 profit, in business context summary, 43­44 profitability, benchmark data summary for, 72 project charter, 50­53 example, 261­272 implementation, 137­140 roles and responsibilities defined, 53 project description in charter, 138 example, 141 project design team, see design team project implementation, 15 project implementation charter, example, 141­142 project kickoff, 55­57 date for implementation project, 151­153 project manager, 22 Index example, 141, 263­265 review at kickoff, 153 for value chain, 245­246 project task summary, 152 project team, members on, 150­151 project title, in charter, 137 projects background review, 153­156 groundwork for implementing, 137­143 problem consolidation into, 119­122 purchase requisitions, 216 query assumptions in cash-to-cash cycle time, 70 in cost of goods sold, 69 in order fulfillment cycle for make-to- stock, 63 in perfect line fulfillment, 59­60 in perfect order fulfillment, 61­62 in returns management­warranty