148 INSPIRATIONAL phenomenon. Attention is like an entire orchestra coming to a note. When we're not paying attention, our brain is like an orchestra all playing at once. When we pay attention, it all becomes synchronized and the circuits start firing together, which helps to create long- term memories." Rock is referring to "attention density" (a term coined by Dr. Jeffrey Schwartz). To sustain a new mental map--to wear the newly established grooves down so that they become a default path--we have to keep the focus on what we are trying to accomplish with fre- quency, intensity, and deliberation. For most of us, that means being purposeful about setting up processes and systems to make change happen. If you want to create lasting behavior change around the presence ideas in this book (or anything else you care about), here are some helpful steps. Step 1: Make Room for Reflection Time Intuitively, we know that it's important to have a chance to look in-