Job Knowledge Early Career Goals 6 Realize that people respect competence 6 Focus on demonstrating mastery in your key areas of responsibility 6 Outline your conceptual understanding of your business and in- dustry 6 Craft checklists to structure your thoughts when looking at a busi- ness problem 6 Always think issues through to their logical conclusion 6 Make sure you understand the ins and outs of the business you're in 6 Identify your company's two biggest income streams and three largest expense drivers 6 Nurture your network of industry contacts and career mentors 6 Keep abreast of trends and changes in the industry