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Part IV: Growing Your Community > Chapter 11: Attracting More People to Your We...

Chapter 11

Attracting More People to Your Website

In This Chapter

  • Using keywords to attract traffic
  • Writing eye-catching content
  • Using social networks to invite new members

When I talk about community traffic, I'm not talking about cars, trucks, and motorcycles. Instead, I'm referring to the number of people who visit your online community each day. Your traffic is based on how many people drop by each day, and you want more rather than fewer.

In Chapter 13, I discuss how to measure your traffic. Here, I focus on how to bring traffic to your community by using the right kinds of keywords and content.


  

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