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    Cover

    Cover

    Table of Contents

    Cover

    ENDORSEMENTS

    Title page

    Copyright page

    DEDICATION

    INTRODUCTION

    Social Currency, Social Capital and Social Credit in a Nutshell

    The Take Away Express

    Part One: STORY: TELL IT WELL

    1. WHY WE MUST SHARE

    You Know How to Share Gossip

    Sharing Stories Creates Bonds

    What is Social Currency?

    How We Lost Our Way and Have to Find it Again

    Take Away Express #1

    2. A BETTER STORY OF YOU

    Accept it: You Are Now an Authority

    Turning Your Personal Accounts Professional

    Not Told All at Once, but Gradually through Choices

    No One Quite Like You in Your Master Narrative

    The Currency of Your Story

    Counterfeit Social Currency

    Photos, Music and Video as Social Currency

    Currency Conversion

    To Maintain a Secret Identity or Not

    Take Away Express #2


      

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