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From time to time, when discussing a potential project with a prospective client, we realize that the solutions we could bring to the table are not the ideal options for the project. What do we do?
We discuss the most likely project options with the client, and then we tell the client that we are unlikely to be a good fit because we are not experts in the solutions that will best serve the project.
We are prepared to lose the business on that project. But, two surprising things often happen: