5 Preparation for the Show

“I wouldn’t touch a band until I’d been blown away by their live show, regardless of what their recorded material is like or the apparent hype surrounding them. If the act can’t impress at their shows, a crucial aspect of the whole strategy to build a fan base and sell records is lost.”

—Jamie Graham, A&R, One Little Indian

You have found your rehearsal space and checked the cost, access, facilities, and storage. You move in and start learning your songs, right? Well, yes and no. As I mentioned, it is not just about learning the song. Think of your gig or event as a play. You need to learn your lines but rehearse the show. Look again at what Jamie Graham has to say above. Study the other quotes throughout this book, all from industry insiders. They all say the same thing—your live show has to absolutely, positively be the ultimate showcase for you and your music.