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The Photographer's Market Guide to Building Your Photography Business, 2nd Edition

The Photographer's Market Guide to Building Your Photography Business, 2nd Edition

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Contents

Table of Contents

Table of Contents

Chapter 1: What it Means to be a Photographer

Chapter 2: You Are Here

Chapter 3: Learning Your Craft

Chapter 4: Digital Technology

Chapter 5: Finding Your Niche

Chapter 6: Specialties

Chapter 7: Networking with Other Photographers

Chapter 8: The Business Plan: Your Blueprint for Success

Chapter 9: Breaking In: Starting a New Business

Chapter 10: Breaking Out: Bringing New Life to an Old Business

Chapter 11: Breaking Away: Exploring New Niches

Chapter 12: Calculator Magic: Pricing Your Work

Chapter 13: Maintaining and Showcasing Your Body of Work

Chapter 14: Marketing Made Simple

Chapter 15: The Secrets to Sales

Chapter 16: Public Relations

Chapter 17: Accountant Jokes: Building Your Financial Team

Chapter 18: Lawyer Jokes: Legal Issues

Chapter 19: The Life Cycle of a Small Business

Chapter 20: Summary

Appendix A: Resources

Appendix B: Glossary

Copyright Index

About the Author

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THE PHOTOGRAPHER'S MARKET ® GUIDE TO BUILDING YOUR PHOTOGRAPHY BUSINESS SECOND EDITION VIK ORENSTEIN