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CHAPTER 1: CHAPTER 2: CHAPTER 3: CHAPTER 4: CHAPTER 5: CHAPTER 6: CHAPTER 7: CHAPTER 8: What It Means to Be a Photographer ..................... 1 You Are Here...................................................... 25 Learning Your Craft ............................................62 Digital Technology .............................................. 76 Finding Your Niche ............................................ 89 Specialties .......................................................... 105 Networking With Other Photographers............. 121 The Business Plan: Your Blueprint for Success ............................................. 129 Breaking In: Starting a New Business ................. 143 CHAPTER 9: CHAPTER 10: Breaking Out: Bringing New Life to an Old Business............................ 179