ManagingInformationandRecordsinAnEnterprise·Chapter2 23 The Age of Compliance: Using ECM to Establish An Information Governance Strategy Business today relies on three fundamental elements: people, process, and content. Ultimately people are the most crucial of the three. Without human language, curiosity, and desire to improve material and social circumstances there would be no need for process and no content produced. This is not a new observation. That humans are uniquely furnished with the faculty of language and are thus compelled to form social, commercial and political associations can be traced back thousands of years. 4 Language and words are tools used to create common goals, bonds, and to forge relationships to improve our existence. The social, commercial, and political associations that have emerged to serve people's needs require content and process to stay agile, relevant and to exist inside a framework of rules and accept- able practices. It no longer matters if these communities are physical or virtual--it is the environment in which we live and work. The capture, distribution, consumption, and protection of information across a broad range of physical and digital forms have become requirements to stay in business. Information Governance has emerged as a term to describe "the collection of decision rights, processes, standards, policies and technologies required to manage, maintain and exploit information as an enterprise resource." 5 In the knowledge economy, businesses that rely on innovation, technology