Rewarding End-Users for Participating in Organizational KM In the early days, you had perhaps only a hun- dred people working at Rexon, and we operated from a single city. So the amount of knowledge exchange that could happen in such a small com- munity was very high. Probably, we did not need a KMS in place for knowledge exchange. You could discuss just about anything over lunch and coffee. Even a one-hour informal seminar every month succeeded in getting across a fair amount of knowledge. So I think knowledge was managed mostly in informal ways, with the term KM not even coined at that point. The organization-wide KM initiative gained increased visibility and a common platform with the implementation of an internally devel- oped knowledge portal called Knowledge store (Kstore); it now represents the platform for Rexon's KM initiatives. Since the launch of the central KM portal, a nine-member team called the KM group assets to the various knowledge areas via a con- tent submission interface on Kstore, which is reviewed by a KM content editor for compliance with intellectual property (IP) regulations and by identified experts for relevance and quality. The target group classifier identifies by designation the possible audience that might be interested in the document/asset and also imposes hierarchical restrictions on access. The origin identifies the knowledge asset as either internally generated or externally generated. Kstore is also equipped with a powerful search engine with possibilities for both free text search and navigation-based content retrieval. One person in each project team of a business unit is identified as a "KM prime" who facilitates KM activities at the project level and encourages colleagues within the project team to participate in organization-wide KM. At the development center (DC) level, there are "DC KM champions" who interact regularly with