PERSUADE: Mastering the Cornerstones... 107 NOISE BLASTER! Whether you're talking to one or 1,000, small room or big, keep your tone conversational. Let your personality and passion come through your words. Keep your mind focused on the words, and the meaning behind the words, as you speak them and you'll be surprised how this will convey your passion for your subject. Bullying Backfires A rotten personality can tip any apple cart. God knows it happens every day in every office. One cranky person spoils