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Alignment Effect: How to Get Real Business Value Out of Technology, The
By: Faisal Hoque
Publisher: FT Press
Pub. Date: August 23, 2002
Print ISBN-10: 0-13-044939-3
Print ISBN-13: 978-0-13-044939-9
Pages in Print Edition: 272
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Overview
The Alignment Effect offers managers a systematic blueprint for demanding real accountability and bottom-line business results from their IT investments. Using actual case studies, Faisal Hoque introduces Business Technology Management, a comprehensive approach to aligning technology with business objectives, increasing the efficiency of technology investments, and dramatically reducing the financial and operational risks associated with business and technical change.
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