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Summary

Summary A unified content strategy requires unified processes that are supported by a well-designed workflow. A workflow representation shows how tasks are assigned to the appropriate players and how tasks and players interact. It also shows the dependencies within the workflow. A well-designed workflow saves time and reduces duplicate work and potential errors. To design an effective workflow: • Select start and end points. • Determine everything that has to happen in between, assigning tasks to roles. Remember to accommodate business rules specific to your organization. • Identify all the interactions, dependencies, notifications, and approvals. • Determine what you want the system to do for you. • Incorporate the “what ifs.” • Document your workflow in swimlane diagrams that show players’ roles in the appropriate swimlanes. • Review and simplify your documented workflow where possible.

  

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