Free Trial

Safari Books Online is a digital library providing on-demand subscription access to thousands of learning resources.

Overview

Contrary to popular belief, print is not dead! With all the interest in online publishing here in the 21st century, it’s easy to lose sight of the fact that information is still widely disseminated through the good old medium of print.

The advent of desktop publishing granted new levels of power and control to the layout artist and graphic designer, but it hasn’t made the process of getting the perfect print foolproof. Sometimes managing the disparate elements of fonts, images, colors, and more, while dealing with the quirks of page-layout applications makes even the bravest designer and production editor long for the hands-on days of moveable type. Creating a great layout on your monitor is only half the battle; how do you make it work on paper? Print production expert Claudia McCue takes on the challenge of putting ink to paper, offering clear, authoritative guidance to print professionals and anyone else who has been frustrated by the obstacles of getting electronic documents to print perfectly.

This new edition of Claudia’s classic book is now fully Adobe-centric, and shows readers how to use the different applications in the Adobe Creative Suite 4 together to create and produce great print documents. Use Photoshop and Illustrator to create raster and vector images, and combine them with text in InDesign to create eye-catching yet readable page layouts. Learn the ins and outs of fonts, and gain a better understanding of how ink and paper work together. Finally, “prefilight” or prepare your job for submission to a printer to make sure the printing process goes off without a hitch.

Subscriber Reviews

Average Rating: 5 out of 5 rating Based on 3 Ratings

"Awesome" - by Dragonslayer on 23-JAN-2011
Reviewer Rating: 1 star rating2 star rating3 star rating4 star rating5 star rating
Simple! Clear! Concise! Most helpful. 2 thumbs UP!!!
Report as Inappropriate

"Worthwhile reading for print designers" - by Northchild on 22-FEB-2010
Reviewer Rating: 1 star rating2 star rating3 star rating4 star rating5 star rating
I've been working as a graphic designer and paginator at a small press for four years. Occasionally, when I check a newspaper or promo, I'll hear the press workers talk about registration. Sometimes I wondered why stuff that looked good on screen turned out to be less than what I'd expected.

I found the material in this book very accessible. McCue covers ground quickly and with a welcome conversational style. This is stuff I may never need to know, but now I know where to find it in case I do.

Report as Inappropriate

Table of Contents

 Index