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imposition > tip-ins and tip-ons - Pg. 136

design basics elements colour pre-press production finishing 12­25 resolution scanning creative techniques artwork imposition proofing 114­117 planning throw-outs and gatefolds tip-ins and tip-ons 132­133 26­71 72­111 112­139 140­163 164­183 118­119 120­123 124­131 132­137 138­139 134­135 136­137 tip-ins and tip-ons A designer has the option to add odd-sized pages to a publication through the use of tip-ins and tip-ons, often using a different stock. tip-ins A tip-in is the attachment of a single page into a publication by wrapping it around the central fold of a section and glueing along the binding edge. If the tip-in is shorter than the publication it must be aligned to either the top or bottom edge. Fine art prints are sometimes printed intaglio and tipped-in. tip-ons A tip-on is when a page or other element, such as a reply card, is pasted into a publication. A tip-in can be located anywhere on the host page and may be of a temporary or a permanent nature. Tate Modern membership packaging (above) Pictured is the Tate Modern membership pack created by NB: Studio. It features gatefold packaging with a tipped-on membership card. This was applied after printing and is attached with a non-permanent glue so that it can be easily removed by the recipient.