Chapter 13

Using Amazon Apps

Because more people than ever on using the Internet for shopping, Amazon.com has become a household name. The assortment of items that can be found on Amazon is unparalleled, and its frequent buyer program, Amazon Prime, encourages more shopping there every day. Users who are comfortable shopping online are also becoming comfortable buying movies, books, and video games from a digital retailer. Amazon applied the iTunes music store concept to its own business model and started moving its massive book library to the digital/e-book space. Shortly afterward, Amazon announced the Kindle, a black-and-white e-book reader with great battery life that could carry hundreds of thousands of books and was connected right to Amazon.com for purchasing b....