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    Copyright
    Dedication
    about the authors
    preface
    OPENING CASE STUDY: WHOLE FOODS, Whole People
    Pt. I. The Strategic Lens
    Ch. 1. A Strategic Approach to Organizational Behavior
    exploring behavior in action: Strategic Use of Human Capital: A Key Element of Organizational Success
    The Strategic Importance of Organizational Behavior
    Basic Elements of Organizational Behavior
    The Importance of Using a Strategic Lens
    EXPERIENCING ORGANIZATIONAL BEHAVIOR: Creating Innovation: Leading and Managing the Human Capital at Apple
    The Role of Human Capital in Creating Competitive Advantage
    MANAGERIAL ADVICE: Leveraging Human Capital with Twitter and Other Social Networking Tools: Managing the Tweets
    Positive Organizational Behavior
    High-Involvement Management
    Organization of the Book
    EXPERIENCING ORGANIZATIONAL BEHAVIOR: Pixar: An Organization of Happy, Innovative People
    What This Chapter Adds to Your Knowledge Portfolio
    Back to the Knowledge Objectives
    Key Terms
    Human Resource Management Applications
    Building Your Human Capital: Career Style Inventory
    An Organizational Behavior Moment: All in a Day's Work
    Team Exercise: McDonald's: A High-Involvement Organization?
    Endnotes
    Ch. 2. Organizational Diversity
    Ch. 3. Organizational Behavior in a Global Context
    CASE STUDY: COOPERATING AND Communicating Across Cultures
    Pt. II. Individual Processes
    CASE STUDY: BRUSSELS AND Bradshaw
    Pt. III. groups, teams, and social processes
    CASE STUDY: BRIGHT AND DEDICATED: What More Do You Want?
    Pt. IV. The Organizational Context
    CASE STUDY: A SEA CHANGE IN STAFFING AT Leapfrog Innovations, Inc.
    CONCLUDING CASE STUDY: CENTURION MEDIA: Doing the Right Thing
    Glossary
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    Part I: The Strategic Lens > A Strategic Approach to Organizational Behavior

    Chapter 1. A Strategic Approach to Organizational Behavior

    exploring behavior in action: Strategic Use of Human Capital: A Key Element of Organizational Success

    The Strategic Importance of Organizational Behavior


      

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