Story as Public Dream

In his first dialogue with Maria, Steve discovered the magic of stories. Throughout history, people have relied on narrative to express spiritual messages hard to communicate any other way. Successful organizations are storied organizations. One does not have to be there long or go very far to learn the lore. Many contemporary organizations regularly convene times for storytelling. Over time, layers of story accumulate to help people touch the dream world of corporate mythology. Without story and myth, there is no public dream. Without shared dreams, organizations falter and perish. “A dream is a personal experience of that deep, dark mystery that is the support of our conscious lives, and a myth is the society’s dream. The myth is the pub....³