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Feedback guides success, recognition rewards success. Some say that success is its own reward. There is some merit to that statement, but the greater reward lies in recognition. Think about the satisfaction you feel when you achieve a goal. Now compare that feeling with the one you get when someone comes to you and says, "I just heard that you cut two days out of the billing cycle. That's incredible."
Which of these two "rewards" is more enjoyable? The latter, right? That's why it's so important to build recognition programs into your daily activities.