Chapter 1. A New World Born: It Is More Than Just Technology

Appearances often are deceiving.

—Aesop

The world of work, management and business is changing. That reality is no longer in question. The real issue is what to do about it As we move deeper into today's digitized and global economy, we must understand the transition underway, putting it into the context of what we know and will need to do. The successful transition from the old economy of the Second Industrial Revolution to the new economy of the Information Age calls for the careful application of the basics of business, because the fundamental laws of economics and sound management have not been abrogated. Many of the solid business practices advocated by Peter F. Drucker in the 1970s and 1980s, for example, are as relevant today as we deal with the changes to many new elements of the economy.