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Conclusions - Pg. 223

Conclusions You cannot learn management from a book, but you can gain a better understanding of why some things work and why other things can be almost guaranteed to fail. You don't have to imple- ment everything immediately ­ just try out some new ideas and see if they work for you. I have only scratched the surface in a number of areas, such as marketing and business strategy, and hope you feel motivated to continue reading other books about these topics. The job of a manager and leader is pretty daunting. This book tries to show how critically important the lower levels of man-