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Chapter 2. Each of Us > Each of Us: Co-Creator

2.4. Each of Us: Co-Creator

Being a co-creator is a new way of characterizing yourself, one that lets you focus on the value you can create, independent of the formal role you have. It gives you a way of morphing from an individual asset limited by organizational hierarchy to a contributor who recognizes that everything you do creates a ripple effect in the organization (Figure 2-1).

Figure 2-1. The future is co-created



  

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