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Updated to include coverage of the latest in meeting technology, the second edition of the acclaimed reference for meeting planners is more comprehensive—and useful—than ever. Whether you are a meeting professional or new to event planning...a corporate or association executive or independent consultant...the book synthesize what you need to know to achieve professionalism in the management of conferences, exhibitions, and conventions. Co-author Rudy Wright shares three decades of industry knowledge and experience. He is a professional conference organizer, one of the first to earn the Certified Meeting Professional designation, and founding member/past president of Meeting Professionals International.

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