7. Sample Visuals: Images & Text

In this chapter you can review slides from several presenters who often make presentations in the ”real world.” (Because of limited space, only a small number of slides are shown from each presentation.) The sample slides are not all necessarily perfect. However, while we can judge a slide in terms of its adherence to basic design principles, it is difficult to judge the effectiveness of its design without seeing how the visuals are used in the live talk.

Although the content and circumstances are different in each case, what the slides shown in this chapter have in common is that they are simple, highly visual, and served (or could serve) a successful supportive role in a live talk. These slides augment the presenter’s narrative and help make things clear.