Index 1-7-7 Rule, 142 3D effects, 140 A-B agenda slides, 239 alignment principle, 177, 185 amplification, 125­127 Anderson, Chris, 12 Articulate Executive, The, 236 Art of Possibility, The, 225 asymmetrical designs, 166­168 Atchley, Dana, 94 Atkinson, Cliff, 69 attentiveness, 248 audience apologizing to, 238­239 connecting with, 231­239, 242, 253­263, 276 dealing with hostile, 224 getting close to, 272­273 keeping attention of, 238, 248­249, 276 projecting yourself to, 240­244 Austin, Dennis, 10 Authentic Happiness, 256 authenticity, 90­91 cognitive load theory, 10 comics, 22, 125­127 communication removing barriers to, 264­265 skills for effective, 22, 25 as transfer of emotion, 20 computer, as "bicycle for mind," 46­47 computer-generated presentations, 10 Conceptual Age, 14­19 concreteness, 79, 102 conflict, 85 connection, techniques for making, 232­239 constraints, working with, 39­42 contrast, 86, 173­174, 185 contribution, 225­226 conversational voice, 93, 242 core message, 64­66, 74, 96 creativity, 31­37, 55­56, 287 credibility, 80 Crowley, James, 120 Crowley, Sandra, 120 curiosity, stimulating, 258­259 Curse of Knowledge, 78 Dakara nani, 66 Decker, Bert, 244 delivery techniques, 9, 223­224 design. See also presentation design empathy, 17, 64 empty space, 161­171, 185 engagement, audience, 253­263 entertainers, 249 enthusiasm, 37, 268 Everystockphoto.com, 152 eye contact, 242 faces, 163­165 face-to-face communication, 12 films, 22, 84, 107 Fisch, Karl, 194 Flickr Creative Commons Pool, 152 font size, 244 Fotolia, 152 G-H Gaskins, Robert, 10 Gates, Bill, 117­118 Gerard, Alexis, 144 Getty Images, 152 Godin, Seth, 10, 20­21 Going Visual, 144 golden mean/ratio, 169 Goldstein, Bob, 144 Google Docs, 11 Grant, Tom, 231­232 graphic design, 86, 120, 131, 161, 173, 288