Part II: Putting BCM to Work

In this part . . . Okay, after you whip BCM into shape (see the preceding part of this book), it's time to start adding some data. BCM is a contact manager, which (as the name implies) makes it a great place to manage your contacts. First, you add new contacts into your database. Then, if your business needs to track company data, you can add accounts and link those contacts to their respective accounts. As you create more contacts and accounts, you'll want to categorize them. Finally, you may want to try your hand at customizing BCM to include any and all data about your contacts and accounts.