Free Trial

Safari Books Online is a digital library providing on-demand subscription access to thousands of learning resources.


  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • DownloadDownload
  • PrintPrint
Share this Page URL
Help

Chapter 30. End-User Segments > Road Warrior User Segment

Road Warrior User Segment

The way a road warrior is defined under closed loop lifecycle planning might not apply to all businesses. Being a road warrior implies that significant time is spent outside a company’s office environment. A sales organization is the best example of road warriors, and that is often the criteria that businesses use in defining this segment.

The definition includes this segment, but is not exclusive to it; the definition can also apply to any end user, regardless of organization, who is outside of a company facility and performing work as a part of the job requirement. This is not only customer-facing (sales) resources, but could include service and support and other disciplines. The criteria should not be defined by a function, but by the work performed.


  

You are currently reading a PREVIEW of this book.

                                                                                        

Get instant access to over
$1 million worth of books and videos.

  

Start a Free Trial