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Contents at a Glance

Contents at a Glance

Introduction

Part I: Introduction to the Business Use of Microsoft Dynamics CRM

Hour 1 What Is Microsoft Dynamics CRM?

2 The Basic Vocabulary of CRM Functionality

3 Microsoft Dynamics CRM 2011: What’s New

4 Infrastructure Choices

Part II: The Structure of Microsoft Dynamics CRM

Hour 5 Security

6 Managing Leads

7 The Account Entity in More Detail

8 The Sales Funnel

9 Marketing Campaigns

Part III: Getting Started Using the Software

Hour 10 Entering Data as a Salesperson

11 Configuring Your Interaction with Microsoft Dynamics CRM

12 Contacts and Activity Capture

13 Sending E-mail from Microsoft Dynamics CRM

14 Microsoft Word Mail Merge

15 Outlook Integration

16 Workflows: Creating Simple Workflows

Part IV: The Support Department

Hour 17 Support Management


  

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